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Financial

Ascentra Logo

Ascentra CU Refresh

Posted on October 13, 2013July 9, 2026 by ethicdev

Ascentra’s brand breathes new life through the development of a logo design refresh.

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Identity, Financial logo refresh, financial branding, financial, Branding, logo design

Financial Brochure

Posted on August 2, 2014June 17, 2024 by ethicdev

Trifold brochure to promote Southeastern Federal Credit Union’s small business loans and services.

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Print, Financial financial, Financial Marketing, Brochure

ValleyStar Animation

Posted on September 18, 2014June 17, 2024 by ethicdev

New Name. Same great credit union. Say hello to ValleyStar.

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Video, Financial financial advertising, credit union, financial, latest work, Animation
Logo refresh

Credit Union Refresh

Posted on November 4, 2014July 9, 2026 by ethic

Ethic design and development of a logo refresh for Southeastern Credit Union through a branding exercise

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Identity, Financial logo refresh, credit union, financial branding, financial, Branding, Brand Development

Community Growth Campaign

Posted on November 20, 2014July 9, 2026 by ethic

Switch campaign included TV, Radio, Print & Banner Ads, Post Cards, Statement Stuffers, Billboards & social media marketing.

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Advertising, Financial credit union, financial, Advertising Campaign
Annual Report

ValleyStar Annual Report

Posted on March 17, 2015June 17, 2024 by ethicdev

First annual report since the rebrand, Ethic used messaging with new and historic imagery to ease existing members concerns, while attracting new members.

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Print, Financial credit union, financial, Financial Marketing, latest work, Annual Report
ValleyStar Brand Development

Brand Development

Posted on March 18, 2015June 17, 2024 by ethicdev

Continued brand development for ValleyStar Credit Union’s name change, which included setting brand rules and establishing new branding elements

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Advertising, Financial credit union, financial branding, financial, latest work, Print Advertising, Brand Development
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