Learn how Ethic revamped the identity of PV Heating and Air.
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latest work
"Real Stories" TV Spot – Caitlin
Real stories from members singing the gospel of their favorite financial institution.
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ValleyStar Animation
New Name. Same great credit union. Say hello to ValleyStar.
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Financial Brochures
Eight years after the Ascentra rebrand, it was time to freshen up their brochures to fit more into the evolution of the corporate brand.
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HELOC TV Advertising
Development of a 30 second animated TV advertising spot for Ascentra’s HELOC loan. Ethic created a full print and digital marketing campaign for the launch.
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ValleyStar Annual Report
First annual report since the rebrand, Ethic used messaging with new and historic imagery to ease existing members concerns, while attracting new members.
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Brand Development
Continued brand development for ValleyStar Credit Union’s name change, which included setting brand rules and establishing new branding elements
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