Early website design for Ascentra Credit Union.
Ascentra’s week long takeover of the Quad City Times using the full gamut of web banners.
After working on a much needed general awareness campaign, Southeastern Federal Credit Union contacted us again for a complete redesign of their banking website. We chose to build a responsive site to optimize the mobile view, included a built-in CMS, allowing SFCU employees to easily update each page without assistance, and adhered to all security guidelines.
The new website was a success with both management and customers. We have since worked with SFCU on numerous projects and continue to have a great working relationship with them.
Coming up with this years marketing campaign, Ethic and Ascentra looked at what made Ascentra who they are; Customer service came up over and over again as their main differentiator. A request went out to members asking if they would like to participate in this years campaign. We were inundated with stories from members and staff, who happily wanted to express their appreciate and gratitude. Three initial stories where developed into a full advertising campaign complete with a full set of digital marketing assets, including social advertising and imagery, a home-page marketing take over and a dedicated “Real Stories” web page – complete with the ability for members to submit their own stories. A few weeks later, a local paper voted Ascentra as the best financial institution in the Quad Cities, confirming what all already knew.
Multi-platform campaign for Ascentra Credit Union’s new Mobile Check Deposits – Now with the click of your phone, make deposits in seconds. Finally a selfie that actually has social value. Campaign included, print and digital advertising, social media, in-branch promotional graphics, including table toppers, counter cards, drive-up banners and plasma graphics
We understand our strengths just as equally as we understand when to work with partners more suited and capable for the project in hand. App development is not in our wheelhouse, but we know App design. We can manage the project through our partners or get your development team all the right elements needed to give you a robust, custom, branded look that your company and brand deserves. From The Weather Channel to our credit union clients, Ethic has the experience and knowledge to extend your brand across all kinds of platforms.