Halloween social media promotion for Montez Renault’s line of Men’s Grooming Products… Playing off the “Wash like a Man” campaign, this fun 15 second spot is a subtle reminder to enjoy the halloween festivities. Formatted specifically for Instagram and included on all social media platforms. Through this marketing promotion, along with a few select ads and boosted posts, Ethic was able to generate over 2,500 new likes, 700+ engagements and 500+ unique website views in two weeks.